|Hiring Organization||Habib Bank Limited HBL|
|Job Title||Product Manager Marketing|
|Job Location||Karachi, Sindh|
|Experience||05 Years of experience|
|Job Type||Full Time|
|Job Alert WhatsApp Group||Click Here|
|Facebook Alert||Join Page|
Description Latest HBL Jobs In Karachi 2022
Applications are being invited in Latest HBL Jobs In Karachi 2022 and looking for candidates for the positions of Product Manager Marketing based In Karachi Sindh 2022
Duties & Responsibilities
Marketing and Brand Strategy
- Partner with Sr. Manager in the development of Marketing and Brand Strategy in line with business strategy to achieve business objectives.
- Develop an implementation strategy for marketing programs that include branding, communication strategies, advertising and consumer promotion programs to provide product / campaign objectives.
- Translate the product and marketing strategies into specialized expert communications while maintaining a high level of consistency across all channels and media sources leading to consistent product enhancement at the strategic level of storage and brand image.
- Identify, recommend and implement corrective measures to ensure brand/product is performing against the set KPIs for delivery of campaign objectives.
- Analyze data to identify insights and translate these into business / marketing initiatives that drive results for the assigned product KPIs.
- Analyze competitor performance and market trends to provide recommendations for improvement in development of Product / Brand plans that achieve business objectives.
- Collaborate with other business units to create marketing plans for the introduction of new products and ongoing product awareness and product care in line with the product objectives of timely and full delivery of planned KPIs.
- Develop and implement promotional programs to increase product awareness and customer acquisition and retention within budget limits for product delivery objectives.
Adherence to SOP
Ensure all marketing activities, agency and vendor deliverables adhere to SOP for safe guarding HBL’s interest and reputation.
- Effective and timely communication with all Stakeholders (internal and external) for timely delivery of tasks resulting in successful campaign executions.
- 5 years of experience in Product / Brand Management